Global content creators gather in Dubai for 1 Billion Followers Summit

The world’s largest event dedicated to shaping the content creator economy, kicks off in Dubai on Friday.

The fourth edition of the 1 Billion Followers Summit, organised by the UAE Government Media Office, will take place at Emirates Towers, DIFC, and the Museum of the Future under the theme 'Content for Good'.

The three-day event is expected to draw more than 30,000 attendees, including over 15,000 leading Arab and global creators and influencers.

It will feature 500 speakers whose combined online following exceeds 3.5 billion, alongside over 150 CEOs and industry experts.

With more than 580 sessions, workshops and debates across tracks focused on economy, content and technology, the summit aims to tackle industry challenges and shape the future of digital media.

Mohammad Al Gergawi, Minister of Cabinet Affairs, said the summit highlights the UAE’s position as a global hub for digital media, helping drive creativity, innovation and growth, while reinforcing the role of content in serving communities through its 'Content for Good' vision.

We’re bringing you closer to the creators shaping culture, trends, and ways of life. Closer to the storytellers, the doers, and the fearless minds behind moments that inspire millions.
Join us where the best and the biggest come together, with you at the center of it all.
📲… pic.twitter.com/EMQgXa4sbR

— 1 Billion Followers Summit (@1billionsummit) January 8, 2026