Back To Business


Back To Business webinars

In 2020, the world was hit by the COVID-19 pandemic on an unprecedented scale. This once-in-a-lifetime occurrence left an enormous impact on people’s lives and worldwide economies.

We knew that for many companies, right here in the UAE, life was tough during the pandemic. The economy definitely slowed down. But as the green shoots of recovery began to sprout we decided to help companies go BACK TO BUSINESS.

In association with our friends at Cisco – the guys who’ve kept us all connected via Webex – we brought all the information needed to drive companies forward. Each of our exclusive webinars was beamed via Webex from Nasdaq Dubai, the region's international financial exchange.

Click on any of the following links to revisit these webinars and hear some of the UAE’s key decision makers discuss topics that still ring true for many firms across the country.


  • Consumer Confidence - Monday October 19th

    Our first programme will explore ways to re-energise consumer confidence, and global examples from brands that have shown relevancy during periods of economic pain.

  • Staying Lean - Monday 2nd November

    For many companies in the UAE, cutting costs quickly has been a necessity during the pandemic. That means costs have to be cut equally sharply – and the reality is that for many organizations, salaries are the #1 cost - being selective is key.  

  • Digitalisation - Sunday 15th November

    We’ll investigate how to combine a legacy physical business and a new online platform – going ‘phygital’ – so that neither suffers, and both thrive.

  • The Permanent Pivot - Sunday 29th November

    When does your Covid solution become business as usual? We’ll look at how to make the difficult decisions when it comes to realigning your business – simultaneously pivoting and protecting revenue streams.

  • People Power - Monday 11th January

    The pandemic has brought opportunities as well as contraction. We’ll look at how to take advantage of market fluctuations to expand into new territory.

  • New Horizons - Tuesday 26th January

    During this programme we will speak to companies who have made difficult staffing decisions about managing change, as well as experts in employee motivation, recruitment and retention, and empathetic leadership to hear first-hand the challenges, and the best practice solutions.




Back to Business

The week we held the 6th and final episode of our 'Back to Business' webinars on Webex, thanks to our partners Cisco. On 'New Horizons' we had a cracking selection of guest speakers, who talked us through how and where they look for new opportunities - the green shoots - after the nightmare that was 2020. One of those guests was H.E. Dr. Tariq Bin Hendi, Director General of Abu Dhabi Investment Office (ADIO- Investinabudhabi). Here, he explains what kinds of skills you need to have in order to thrive in 2021.

Posted by Dubai Eye 103.8 News. Talk. Sport on Thursday, January 28, 2021