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Is being an influencer really what we think?
The Debrief
Friday, 8 May 2026 - 26 minutes
When a successful creator quits at her peak, people take sides. Is it brave honesty or total disconnect? Influencer relations expert Le D'Souza tells the Debrief exactly what brands really expect from influencers. From burnout behind the filters to the pressure of constant performance, we unpack the realities of an industry that looks glamorous but demands far more than you see.
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